February 16, 2021 at 10:00 am
Virtual Workshop Series
(Virtual)
Build a brand platform worth standing on.
Successful brands don’t just happen—they’re created. And like any creative process, there’s method to the madness of building a brand. Whether you’re building a brand from scratch or looking to freshen up an existing brand, you need to consider the platform at its foundation—the elemental positioning and messaging giving it shape, structure, and long-term stability. In this comprehensive guide, join brand gurus, Block Club, as we dive into the critical components of a strong brand platform and explain how to incorporate them into your brand strategy.
Successful brands don’t just happen—they’re created. And like any creative process, there’s method to the madness of building a brand. Whether you’re building a brand from scratch or looking to freshen up an existing brand, you need to consider the platform at its foundation—the elemental positioning and messaging giving it shape, structure, and long-term stability. In this comprehensive guide, join brand gurus, Block Club, as we dive into the critical components of a strong brand platform and explain how to incorporate them into your brand strategy.